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The Paddle Sports Show (P2S) — the premier international trade event for the paddle sports industry — is confirmed to return to Strasbourg, France from September 30 to October 2, 2026. The show is set to bring together brands, retailers, distributors and industry professionals from across the globe to showcase the latest innovations in stand-up paddleboarding, foiling and wider paddle sports.
After successful editions in Lyon in 2021 and 2022, the Paddle Sports Show made the move to Strasbourg in 2023 and has continued to grow as a hub for the paddlesports business community. In 2026, the event will once again take place at Le Parc des Expositions de Strasbourg, a well-connected exhibition centre in the heart of Europe, attracting industry buyers from specialist shops, rental operators, holiday centres and purchasing agencies.
What to Expect in 2026
With around 150 exhibitors expected, the Paddle Sports Show will feature the full spectrum of paddle sports gear and technology — including kayaks, canoes, stand-up paddleboards, foil and wing foils, inflatable beach structures and complementary equipment.
The show goes well beyond static displays: industry attendees can look forward to a packed calendar of on-water demos, product testivals, film screenings, talks and conferences, and the much-anticipated Paddle Sports Product of the Year Awards, recognising excellence and innovation across the paddle sports market.
A highlight of previous editions has been the film festival, which features short films alongside feature presentations that celebrate the culture and adventure of paddling disciplines — from whitewater to ocean SUP and beyond.
Organised by KS Event, the Paddle Sports Show is a trade-only event not open to the general public, making it a key networking and business platform for industry players looking to launch products, forge partnerships and tap into emerging trends in SUP and foiling equipment.
As the global paddle sports market continues to expand, the 2026 Paddle Sports Show in Strasbourg is shaping up to be a major moment on the calendar for brands and professionals driving SUP and foil innovation.